As part of a comprehensive rebrand and repositioning for KFC, GrandArmy was asked to re-imagine the brand’s identity and visual language. Everything from buckets to napkins to signage was re-thought, and our first target was the iconic Colonel Sanders.
Tuft & Needle
Tuft & Needle was founded on a simple premise: It should be easy to buy a great mattress. In less than three years, this humble concept has taken T&N from scrappy start-up to the #1 rated mattress on Amazon, disrupting an entire crooked industry along the way.
Big Beach produces and finances independent films, television and theater. With an eye toward intelligent, character-driven, humanistic material, the company’s overall mission is to showcase films that inspire, engage and entertain. The Big Beach portfolio includes indie classics Little Miss Sunshine, Safety Not Guaranteed and Away we go, among others.